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No Mention Of Twitter?

After reading Ben Thompsen’s take on Trump communicating directly with voters I was surprised to see no mention of Twitter. Meanwhile there are 15 references to Facebook.

I get it, Facebook is enormous, and bigger than Twitter. That doesn’t change that fact that the preferred medium in this particular case has been Twitter.

From The Voters Decide:

my focus is the business and strategy of technology, something that is inextricably linked with the effect technological change has and will have on society broadly — and that includes politics.

You can’t have a serious discussion about how the Internet and technology have changed the communication dynamics during this election cycle without including Twitter.